business tech

How Technology Eases the Work of Marketers

Marketing has been around for centuries, but technology has changed how marketers perform their work. We’ll discuss how technology affects marketers’ work and what you need to know to stay competitive in this article. We’ll also explore some technological factors that help marketers with their work. Content distribution Content has changed dramatically with technology. In …

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dental

For Your Dental Practice: Leveraging Tech to Improve the Business Value Proposition

Dental clinics have traditionally been brick-and-mortar businesses. These have a limited range of technology-based tools at their disposal for improving the business value proposition. However, recent technological advances are now making it possible for dental practices to change for the better. Now, they can tap into a wealth of digital resources to improve efficiency, patient care, and …

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Digital Marketing Strategies B2B Startups Need to Get Right ASAP

Starting a B2B company can be a profitable venture for entrepreneurs with expertise in their chosen field. The world produces millions of entrepreneurs annually, with the US boasting 5.4 million new business owners in 2021. A significant portion of those ambitious people will be looking to help other entrepreneurs expand their respective ventures, entering the B2B side …

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Digital marketing for optomethrics

Digital Marketing for Optometrists and Opthalmologists: Promoting Your Eye Care Practice

Eye doctors play a vital role in protecting people’s eyes and fostering their sense of sight. There are two primary types of eye doctors: optometrists and ophthalmologists. While optometrists examine, diagnose, and treat the patients’ eyes, ophthalmologists can conduct medical and surgical operations. Unfortunately, about 12 million people in the United States suffer from eye impairment. Out of …

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