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Website Security: How to Protect Your Website From Digital Threats

You may not believe your site is worth hacking, yet websites are constantly breached. The bulk of web security vulnerabilities do not aim to steal your data or disrupt your website’s structure but rather exploit your server as an electronic mail relay for spamming or putting up a makeshift web server, usually to offer illicit content. Another systematic method for hacked computers to be abused is to utilize them as part of a botnet or …

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Top Ways to Keep Your Server at Peak Performance

The thought of a server room doesn’t automatically cross a business owner’s mind until there is a need for it. There was a significant surge for its need when lockdowns took place and many businesses had to resume from home, but most especially online. Working from home meant heavy pressure for server rooms. With heavy reliance on technology even for the simplest of things like communication, data management has never been as relevant during special …

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Digital Marketing: How It’s Transformed Businesses

Digital marketing is a term that can be used to describe many aspects of how businesses market themselves online. For example, digital advertising, social media marketing, search engine optimization or SEO, and web design are considered digital marketing strategies. Digital marketing has become necessary for any business to survive in today’s marketplace because it allows businesses to reach their target audience with tailored messages and content. Digital marketing is one of the best ways for …

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Streamlined Marketing: Make Marketing Easy

One challenge that some companies have to face is the issue of marketing. It can get very confusing when handling all the facets of marketing because of the various channels and demographics. To make things easier, it would be a good idea to simplify the marketing approach used by the company. Fortunately, there are several ways to do that and, with the help of the latest technology, it is much easier. Identify The Best Customers …

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Silicon Valley of Dreams: The Millionaires Who Started from Silicon Valley Start-ups

Silicon Valley is the home of many technologies we know of today. It’s also home to many digital marketing agencies and industry giants such as Apple, Google, Facebook, and Netflix. It’s easy to forget that many of these companies started as start-ups, earning a fraction of what they earn now. Many of the CEOs and founders of these tech giants started with very little recognition. They also started not knowing what is ahead of them. …

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3 Ways to Optimize Your Online Marketing Strategy and Grow Your Sales

The current global pandemic is pushing people toward online shopping. Most businesses have doubled their online marketing efforts. Naturally, the competition for online shoppers is at an all-time high. Google cracking down on old, clunky, and mobile-unfriendly websites isn’t helping the issue. If your site isn’t built for mobile-first setup, it won’t rank at the top. Moreover, sales will be hard to come by if your marketing strategies aren’t sharp. Luckily, these problems are easy …

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The Future of the Internet: How Web Design Will Change

The internet is in constant flux. Every day, hundreds of thousands of websites are launched globally. Every day, countless websites disappear. The initial success of a platform does not determine its future survival because people change. Their wants and needs shift. If a platform no longer serves a function relevant to the present, it will disappear. That is why online platforms should be malleable. It should be able to evolve with the digital landscape and …

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Freelancers Need Their Own Websites to Sell Their Services

A lot of people have decided to be freelancers since last year because of the pandemic. Some of them were forced because their employers shut their businesses down. Others realized that they have to move to the suburbs and away from the city, so they are left with no choice but to turn to freelance. It’s a profitable employment status if you know how to sell your services. Freelancers are able to travel the world. …

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A Crash Course on the COVID-19 Pandemic in 2021

It has been more than a year since the highly contagious virus strain took the entire world by storm. Businesses have shut down left and right, schools were forced to move online, and global economies were disrupted, which gave way to the largest global recession since the Great Depression. The virus was first discovered in Wuhan, China in late 2019. And in early 2020, the World Health Organization declared it as a Public Health Emergency …

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Understanding Digital Marketing Despite the Crisis

While many businesses have temporarily or permanently closed due to the ongoing COVID-19 pandemic, many individuals can still pursue the establishment of their own business ventures. Some business types have adapted easily to the transition to the new normal. Aspiring business owners need to find these opportunities so that they can take advantage of the situation. One business type that can be set up during the global health crisis is a digital marketing agency. This setup …

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