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information security

Do Your Employees Pose as Threats to Your Information Security?

The rapid pace of digital development inadvertently paved the way for the emergence of cyberattacks even in Australia, despite being one of the most developed countries in the world.  Companies should not look beyond their inner circle when thinking about their vulnerability to cyberattacks, as their employees could be a liability. Whether it is cybersecurity or network security, some businesses tend to overlook insider threats when contemplating preventive measures to safeguard their online infrastructure. Identifying …

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Compelling Reasons to Get into CTV Advertising

Do you know that 55% of people who watch videos online do so every day? There is also a whopping 72% of customers who prefer video when it comes to learning about a service or a product. These are just two statistics that prove how huge video has become a part of our daily life and as a marketing channel for businesses. It is no mere trend, but a lifestyle that the global population has …

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5 Ways a Memorable Logo Can Launch an Iconic Brand Identity

Logos are a business tool; they can be powerful devices. They communicate who you are, what your company, product, or service stand for, and eventually become what helps drive your business. The world’s biggest and most successful companies owe a lot of their success to their world-famous logos. This is one of the reasons you should work to have a good logo for your business.  Logos Set Your Business Apart In a crowded business category, …

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Age-Related Eye Problems That Affect Senior Adults

One of the few constant things in life is change. Human beings ought to learn how to adjust as change steps in. For instance, human health tends to deteriorate with age. Eye health, in particular, is affected by our age. It is no wonder most patients requiring eye treatment are seniors. However, there are visual impairment aids that one can use to help with sight-related problems. The visual impairment aids in the UK, for example, are …

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Increase Your Online Presence to Increase the Revenue of Your Accounting Business

Accounting is one of the most in-demand services today. From data input to cash flow analysis, and even to processing finances, accountants will always remain as one of the key players in the success of an organization. It’s also one of the most competitive fields in the world. This means that if you’re in this business, you already know that you always need to stay ahead of the game in order to be relevant. The …

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Managing Time for Your Business: Here’s How to Get It Done

Time is indeed gold, especially for business owners. Every entrepreneur knows that time management is crucial for business success. You need to keep track of daily responsibilities. Every minute counts, so you need to ensure that you have a list of your to-dos each day. If things get too busy, you can always hire a professional to assist you in managing your schedule. As a business owner, you probably already know that running your own …

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Radiant Heating: What Are Its Advantages?

A lot of people are indecisive when it comes to choosing a particular heating apparatus for their homes. But, if they look closer at radiant heaters, they’ll see that this type of heater is the only choice for them. Here’s why. 1. It’s very efficient When it comes to spreading the warmth, radiant heating is the most efficient because of how heat is transferred from the apparatus to the room. According to experts, radiant heating …

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Strong Online Presence: Why Does Your Business Need It?

Business owners often get concerned about how they can make their brand more popular. Some even get scared because of fierce competition. However, having competitors is natural in the business world. Without competition, your business may have bigger problems because it probably has no adequate demand. You need to stand out, though, so that you won’t be left out in the game. There are many ways you can attract more customers and improve your brand’s …

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Three Best Practices in Securing Your Business Data

Businesses rely heavily on data. Be it customer data, personal information, or behavioral data, these are all pertinent information that you have to safeguard at all costs. If not, you’re putting your business at risk of a number of problems. For one, this can disrupt your daily functions, which can then lead to loss of revenue. If your business data is compromised, your clients can lose their trust in your brand. You can lose your …

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Social Media Management: Is it Good for My Business

Social media is no longer just the fad it was when it started over a decade ago. It has become a global standard that everyone has turned to, including businesses and corporations. Social media managers and digital marketers are now hot commodities for industries. Most companies have turned to them for help with their online presence. Whether you’re in Miami, Philadelphia, or Utah, an SEO consultant is working hard to draw up relevant data for …

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