social media

Tips for Recovering from Social Media Backlash in Your Business

The saying goes, “There’s no such thing as bad publicity.” But in the age of social media, that’s not always true. A single negative post or tweet can quickly spiral into a full-blown disaster, costing your business time, money, and customers. According to a study by the University of Maryland, one in three companies has …

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How Small Companies Improve their Data Privacy and Protection

Every day, companies of all sizes face increasingly complex and sophisticated cyber threats. As these threats evolve, it is more important than ever for companies to take steps to protect their data privacy and security. While larger companies may have the resources to implement robust cybersecurity protocols, small businesses often lack the expertise or financial …

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Nostalgic Things That Are Making A Comeback, Thanks to Technology

Many think that there’s no other way but to move forward. But sometimes, moving forward has gotten us reminiscing. The farther humanity is from the past, the more everyone is reminded of it. This also happens with technology. Technological advancements are moving forward. But it doesn’t mean that all the things it does are gearing …

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Leveraging Technology to Enhance Brand Awareness

In the past, businesses focused on promoting their products and services in the market. This traditional marketing approach aims to increase revenues and make the business profitable. These days, it’s essential for businesses to increase brand awareness to convert customers and encourage them to buy the business’s products. And with consumers going online, businesses should …

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How to Start Your Personal Brand

Personal branding is not just for people in the public eye. Everyone can and should create a personal brand. Why? A personal brand is an essential tool for creating a successful career. It can help you stand out from the competition, connect with potential employers or clients, and communicate your unique value proposition. In other …

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Why Risk Management is Important For Businesses in Today’s Economy

Risk management is the practice of assessing potential risks and taking steps to reduce or eliminate them. It’s crucial for businesses because it helps protect them from potential losses. There are many risk management strategies that your company can use, but the key is to find one that fits your specific needs. Here are the …

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